Prince Robert of Luxembourg

Lifetime Achievements 2013
Pessac Cedex, France

Prince Robert oversees, and owns along with his family, two of the most prestigious Premier Grand Cru estates in Bordeaux: Chateau Haut-Brion and Chateau La Mission Haut-Brion. Yet, he has launched a new brand, “Clarendelle”, the first super premium branded Bordeaux wine.

Named in honor of his great-grandfather, Clarence Dillon, a New York banker who bought Chateau Haut-Brion in 1935, Clarendelle is offered at a lower price point than the wines produced by the Prince’s well known estates—$15 to $25 a bottle compared to well over $300 a bottle for Chateau Haut-Brion and La Mission Haut-Brion.

Domaine Clarence Dillon is able to accomplish that by buying wine from dozens of other Bordeaux winemakers and blending the wines together with only a small portion coming from the Domaine Clarence Dillon estates.


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